Reseller storefront options
When you become a Reseller partner by purchasing a Pro or Basic Reseller Plan, you are provided with what we call a standard or Turnkey Storefront. This storefront is ready for you to have your customers visit and start purchasing immediately. However, you have options for making this storefront more unique to your business. You can also build a custom storefront. You have a few choices with varying degrees of customization and continued maintenance. Keep in mind that you can mix and match these different options together as well.
Standard Storefront |
WordPress Plugin |
Storefront APIs | |
---|---|---|---|
Ongoing Maintenance |
Low |
Medium-High |
Medium-High |
Full Product Catalog |
Yes |
Yes |
Yes |
Custom Domain |
Yes |
Yes |
Yes |
Pulls in Pricing from control center |
Yes |
Yes |
Yes |
Market/Currency Availability |
All |
One per instance |
All |
Custom Experience |
Low |
Medium-High |
Medium-High |
Branding |
Yes |
Yes |
Yes |
We provide pages for each different product with all product tiers available up to date, information that comes with the product, and pathways to the cart up to date and running for you. We also provide legal pages with all the legal agreements available for the products and pathways for your customers to get support and to help articles.
- Storefront Domain: You are provided with a default URL for your storefront but you can adjust the domain your storefront is on by applying what is called a custom storefront URL.
- Branding: You can update your Logo and colors to show your own individual brand to your customers. The same is used throughout your customers experience within most products.
- Product Catalog: By default you are opted into selling all products with exception of Microsoft 365, which you need to manually opt into separately. If you would rather not sell certain products, you can remove them from your navigation.
- Navigation: You can remove/edit/add to your navigation and link where you would like. If you add pages, please keep in mind that though the standard storefront is available in all markets/languages/currencies, any additional pages that you create elsewhere and add to navigation will not be translated by us.
- Market/Currencies: You can select a default market and currency that is available to all who first navigate to your storefront and there is a market selector and currency selector available on the storefront.
Limitations: You cannot edit the information or layout on the pages that are part of standard storefront.
Need a little more customization? You can create custom pages for your home page only, or for the popular products you sell only, etc while using the standard storefront for any other remaining pages you don’t want to build custom for. In this way, you can give your customers a custom experience without having to build an entire storefront yourself and avoid at least some of the maintenance time later down the road.
Whether you are looking to build a completely custom experience for your customers or perhaps only create a few custom pages to add to the standard storefront, the Reseller Store WordPress plugin helps with the heavy lifting.
Perks:
- Storefront Domain: As you will be creating your own site/pages, you will need to have your own domain name associated with these pages in order to bring them live.
- Branding: As you are building your own custom storefront, your branding is up to you. Do keep in mind, your customers, once on the cart or logged into their products, they will be experiencing our system. We would still suggest you provide us with the logo and colors via the RCC so emails/in product experience can flow as easily as possible with your custom storefront.
- Product Catalog: the plugin provides a full product catalog along with what comes with each of the products/tiers. (Exception – Bulk Domain Registration and Bulk Domain Transfer) You can edit for purposes of SEO but keep in mind, as per reseller agreement, you need to be honest with what the customer is purchasing as part of the product. You can also choose to not display pages for certain products.
- Navigation: Your customers will ultimately end up on the cart pages when they are making a purchase. Because of this, you will want to edit the navigation settings in RCC to match what you have in your custom storefront so your customers don’t have a disjointed experience.
- Pricing: The plugin will provide the pricing that you have set in the RCC on your custom storefront as well.
- Market/Currencies: When you start with the plugin, we provide you the information in the market/currency you have set as your default preferences in RCC. You may also elect to change the single market assigned to the plugin through the Plugin Settings.
Limitations:
- Ongoing Maintenance: For any pages you create, you are responsible for ongoing maintenance of those pages. So if the product changes or a new version is available, you would need to update your storefront to reflect the new.
- Partner Support: We support your connecting your reseller plan to the plugin but the rest is up to you. This means that you will be responsible for knowing you how to use and build in WordPress.
- Multi market/currency: If you want to provide multiple markets/currencies, you would need to create multiple pages/storefronts for the different markets/currencies you wish to support.
Using the storefront API is going to allow you to create the most custom experience. However, this is not for the faint of heart. In order to use this option, you need to know how to work with APIs and build sites using APIs. We do not support how you build your storefront using these APIs. You will be responsible for all pages you build and how you implement, we only provide this documentation. These APIs are what powers the standard storefront and plugin in the backend.
Perks:
- You can create a completely custom storefront (of course, you must still follow the reseller agreement)
- Connects to pricing in the RCC
Limitations:
- Partner Support: Our support team cannot assist you in learning how to build a site using our APIs or test your site for you. In this particular case, we are providing the tools but you are responsible for how you use them.