Season 3 of Made in America

The future is bright in Phoenix.

Welcome to the fastest growing city in the U.S.*, bursting with talent and potential. With help from a team of professionals at BBB Pacific Southwest, the Season 3 entrepreneurs are changing their city and their lives.

Entrepreneur

Cherilyn Yazzie

“We want kids to be healthy. On Navajo, if we’re not healthy, then our community can’t go on.”

She started her work with children and nutrition as a social worker, but Cherilyn’s passion grew to become a working farm on the Navajo Nation — a place where gas stations outnumber grocery stores and diabetes is rampant. She and husband Mike are determined to provide better food and resources to their community, young and old.
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Fact

On average, two or more jobs are created by every microbusiness entrepreneur, not counting their own.

– GoDaddy Venture Forward Report, July 2021

Entrepreneur

Dizzie Ramsey

"I want this to be a company where young people can collect a paycheck and know that they’re worthy.”

Building an entertainment empire was never going to be easy. Following a 20-year career in entertainment, Dizzie decides to create a business to give that good energy to kids, families, adult care centers and beyond. The next opportunity could take them to a whole new level — if he and his team are ready for what’s coming.
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Episode guide

Season 3: Phoenix

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Episode 1

Meet the Phoenix small-business owners — participants in the Empower by GoDaddy program at BBB Pacific Southwest — who are changing lives.
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Episode 2

Dizzie Ramsey and his Just ENERGY Entertainment team bring the party, wherever they go — and things are moving fast.
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Episode 3

Cherilyn Yazzie has stories to tell — about the lessons of her people and her own journey to create Coffee Pot Farms.
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Episode 4

Dizzie has to make his first half-time show a hit. Cherilyn struggles as the wells dry up and she asks for help from her father.

Mission

We believe everyone has the right to make their own way.