When it comes to setting up an online business, no name is as ubiquitous in the industry as GoDaddy. With a history that spans as far back as 1997, it’s one of the oldest domain registration and web hosting providers around.
But do you know that GoDaddy has other products besides domain registration and web hosting?
These are products that you can use to grow your business — or even resell GoDaddy’s digital products to open a new revenue stream. And with the explosion of e-commerce in India, there’s no better time than now to set up an online business.
7 GoDaddy products every small business should know about
With most businesses needing to build or bolster their online presence, getting the right tools to do that can seem like a big task.
That’s where GoDaddy comes in.
With every tool you’ll ever need housed under one cyber roof, success on your online entrepreneurial journey has never been easier. And if you’re looking for digital products you can resell for profit, GoDaddy can help there too.
So, without further ado, let’s quickly look at what GoDaddy has to offer, shall we?
1. Domain names
One of the first things every business needs to function and succeed online is a domain name. Flipkart.com is one well-known example of a domain name; Aajtak.in is another.
While GoDaddy is famous for domains, their services in this aspect go way beyond just registration.
You can also make money with GoDaddy by buying and selling domains, also known as domain investing. To help, GoDaddy offers everything from a domain name appraisal tool to domain brokering to an auction house where you can sell your domains.
Other services related to domains include:
- Bulk domain search
- Domain privacy and protection
- Domain transfer
Let’s face it, domain names are the backbone of the internet. And for you as a business owner, they are the door to success — whether you’re registering one for your website or buying and selling many for profit.
Related: How expired domains can help your startup grow
2. WordPress Hosting
Are you thinking of building a new WordPress website? You’ll need a reputable hosting provider that guarantees:
- 99.9% website uptime
- Fast page load times
- Automated core updates and security patches
While WordPress itself is free, everyone must pay for hosting to make their new WordPress website visible on the internet.
Whether it’s a simple website to help with your online visibility or a fully-fledged e-commerce store, GoDaddy provides Managed WordPress hosting that’s easy and reliable. It takes care of all the core updates and security patches that would otherwise fall on you.
3. Easy website builders with marketing tools
For those who aren’t interested in tackling the learning curve of WordPress, there’s another option: GoDaddy’s Website Builder. It includes an easy-to-use DIY website builder and tools designed to help you promote your business. For example:
- SEO tools to make sure your website is listed on search results
- Email marketing to quickly send professional looking emails to clients
- Easy Google My Business listing
- Social media integration
It even includes GoDaddy Insight, a smart learning system that tells you what to do next to grow your business based on an analysis of hundreds of other businesses like yours.
With Websites + Marketing, you get the best of both worlds: beautiful website designs plus powerful marketing.
Read more about Websites + Marketing here or try it for free here.
Online Starter Bundle
GoDaddy also offers an Online Starter Bundle that allows you to put your business online in as little as 10 minutes.
This kit comes with a:
- Custom domain name
- One-page mobile-friendly website (like the one at right)
- Professional email address to make you look good
Online Starter Bundle is a good option for businesses that don’t plan to sell products or services online.
4. Web security and reliable backup tools
While the internet presents a lot of business opportunities for hardworking entrepreneurs, it also presents opportunities for thieves and hackers.
If your business is online, web security is an issue you shouldn’t take lightly.
GoDaddy has a suite of products geared toward protecting you, your customers, and your business reputation:
- Self-managed and managed SSL certificates (included with Websites + Marketing)
- Daily malware scanner
- Website backups
- Express malware removal for sites that are already infected
One of the major goals when it comes to running an online business is trust. Without adequate website security, your customers won’t trust you with their personal information, let alone do business with you.
So make sure to invest in good website security for your business website.
5. Client management tools for web developers/designers
GoDaddy also offers free tools for web developers and designers struggling to manage their growing list of clients.
With GoDaddy Pro, developers or designers log into a single dashboard to manage all their WordPress websites. It includes:
- Client reports
- Performance and security checks
- WordPress updates
The best part is that all these tools are free. Managing your client’s websites and accounts has never been this easy.
6. GoDaddy white-label products for resale
One of the easiest ways to make money online is white-labeling. It is where you find an in-demand product and sell it under your own brand with the owner’s consent.
This is a good add-on for anyone who has a tech-related website.
GoDaddy’s Reseller Program allows you to sell GoDaddy products from your website as if they were your products. You receive a small fee for every GoDaddy product you sell.
Nearly all of GoDaddy’s products are included in their reseller program. You’ll also have one of the best customer service teams to back you up.
7. Business tools
One of the first tools every new business needs is a professional email address.
A company email ID like Nadeem@ABCMedia.com, looks more professional than ABCMedia693@gmail.com.
Unlike a free email ID, a professional email address inspires customer confidence. Anyone can get a free email ID, even a spammer or hacker.
With professional email accounts, you can send your customers emails from an address that matches your domain and web address. It not only makes you look legitimate, but it is great for bolstering awareness of your business because your business name is in every email you send.
Apart from professional email, GoDaddy also offers affordable Microsoft Office 365 plans. With this office productivity suite, you can take your office with you anywhere. And when new updates are released, you get them at no extra charge.
GoDaddy has everything you need
Whether you’re starting an online business or putting an existing business online for the first time, here are two lessons many have learned from the coronavirus pandemic:
- An online presence is no longer optional, especially as more consumers are opting to shop online.
- Digital products are the new cash cow.
Whatever your digital needs, GoDaddy is your one-stop-shop for doing business online. Check out the entire catalog of GoDaddy products and get started with the ones you need.
