You don’t need a big budget to spread the word about your small business. With a little bit of know-how, planning and time, you can use the Internet to market your brand and reach new customers.
Start with a website. No matter what your skill level, you’ve got plenty of options for getting your small business online — including doing it yourself with template-based site builders like GoDaddy’s GoCentral Website Builder or WordPress, or hiring a web designer to do it for you.
Then, drive traffic to your small business website with branded email campaigns, search engine optimization and social media. By starting with these basics, you can establish a strong foundation for marketing your business in your local area and well beyond.