SpotlightCategory

Hard work pays off for Ohio entrepreneurs | Made in America, Season 5, Ep 4

4 min read
Natalie M. Engler

Carter’s BBQ hosts a Father’s Day fundraiser for foster youth. Gray Brush unlocks new opportunities for their business within the rental market. And both businesses unveil something big online and attend ECDI’s small business course graduation. Brought to you by GoDaddy.

Previously on Made in America: Ohio

Darren W. Carter left his high-paying job in an Ohio steel mill to bet on himself and go all in on Carter’s BBQ with his wife Theresa. Empower by GoDaddy – the global social impact program launched in 2017 – helped Darren W. Carter realize his goal to put Carter’s BBQ on the map and someday sell his sauce and rubs online. Together, they created a website and online store that streamline orders and reflect Darren W. Carter and Theresa’s passion for the business. We learn about the time and sacrifice it takes to run a small business as Darren W. Carter stays awake all night monitoring meat temperatures and Theresa cooks side dishes after her 9-5. 

Lifelong friends Vonda Rogers and Lisa Brickey have a knack for finding vintage treasure — one they turned into Gray Brush Vintage Market. But a lack of small business funding stands in the way of quitting their 9-5 jobs and running Gray Brush full time. So, the two set out to win a pitch competition in their city of Portsmouth, Ohio, with a $5K prize to help fund the entrepreneurs’ inventory for the upcoming busy holiday season. Although the pitch competition doesn’t end how they want, the business partners are thankful for the opportunity to step outside their comfort zones and fight for a different future. 

In the season finale of Made in America: Ohio, despite poor ticket sales, Carter’s BBQ hosts a Father’s Day fundraiser for foster youth in their community. Darren W. Carter and Theresa are lifted by the support of their family, community and fellow pitmasters, who rally around them to pull off the event. Until now, the pitmasters had only met online. Darren W. Carter is especially moved when fellow Black pitmaster Brandon Carpenter flies to Ohio to surprise and help him cook for the event.  

Still plagued with funding frustrations, Vonda of Gray Brush Vintage Market visits the Economic & Community Development Institute (ECDI) to determine if their recent small business loan has been approved. The business partners are eager to expand into the rental market and conduct a photo shoot for their new website created with Empower by GoDaddy. They’re also thrilled to be asked to decorate for ECDI’s upcoming small business graduation ceremony. 

This season concludes at the ECDI graduation ceremony for local business owners who completed their six-week training course. Co-sponsored with Empower by GoDaddy, the course helps entrepreneurs gain digital presence skills and network with other business owners. In the end, the graduates show us how it feels to believe in yourself, put in the work, and be Made in America. 

Don’t miss the season finale of GoDaddy’s Made in America: Ohio series, and all four episodes, streaming now on YouTube. 

About Made in America

Made in America is a GoDaddy YouTube docuseries made in partnership with our global social impact program, Empower by GoDaddy. As part of our commitment to fostering opportunity for all, Made in America’s purpose is to further GoDaddy’s mission by showcasing the stories of entrepreneurs, intentionally focusing on the disparity in opportunities and access to resources for underserved communities. The fifth season tells the inspiring stories of Ohio entrepreneurs beating the odds. To learn more about Made in America, visit www.GoDaddy.com/made-in-america.  

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online and in-person. GoDaddy's easy-to-use tools help microbusiness owners manage everything in one place, and its expert guides are available to provide assistance 24/7. To learn more about the company, visit www.GoDaddy.com