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Small business owners are entering the year amid slowly easing inflation and ongoing cost-of-living pressures. On the surface, many of these entrepreneurs plan to hire and spend conservatively. Beneath that restraint is something closer to wild optimism—not about the broader economy right now, but about what they can achieve over time.
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As the economy shifts, small business owners across the country are rethinking what success looks like. New research from GoDaddy shows they’re not stepping back — they’re adapting, staying focused, and moving forward.
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GoDaddy Small Business Research Lab partnered with economics consultancy Frontier Economics again in 2025...
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Amid the U.S. government shutdown, a new national poll from GoDaddy and HarrisX reveals that Americans — including federal government employees directly affected by the shutdown — are responding with resilience and turning uncertainty into opportunity.
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New insights reveal how small digital businesses are reshaping the U.S. economy, driving job creation, and narrowing ecosystem divides.
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The start of football season also marks a surge for nearby entrepreneurs, proving where people gather, business follows.
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Read the State of Small Businesses. This year we're seeing not just resilience but resolve across the US, UK, CA, and AU countries countries as entrepreneurship grows.
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Entrepreneurs are reshaping local economies and redefining what's possible. From vibrant metros to unexpected suburban powerhouses, explore GoDaddy’s latest global ranking to uncover the fastest-growing entrepreneurial hotspots across the US, UK, and Australia.
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Despite the economy's deep reliance on small businesses, it can be difficult as a small business owner to connect the dots between the solutions available and how to effectively unlock their potential.
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